-Three horizontal floors separated by a strongly articulated string course; each floor is shorter than the one below. -Pilasters rise vertically and divide the spaces into squarish shapes -AN emphasized cornice caps the building -Square windows on the first floor; windows with mullions on the second and third floors -Rejects rustication of earlier Renaissance palaces; used beveled masonry joints instead -Benches on the lower level connect the palazzo with the city
--The articulation of the three stories links the building to the Colosseum levels, which have arches framed by columns: the first-floor pilasters are Tuscan; the second is Alberti’s own invention; the third is corinthian. -Original building: —Five bays on the left, with a central food —Second doorway bay and right bay added later —Eighth bay fragmentary: owners of the house next door refused to sell, and the Palazzo Rucellai never expanded.
-City residence of the Rucellai family -The building format expresses classical humanist ideals for a residence: the bottom floor was used for business; the family received guests on the second floor; the family’s private quarters were on the third floor; the hidden fourth floor was for servants
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